In this digital era, the publishing industry needs some changes to deal with the rapidly growing usage of digital media. So it is important to integrate with these new trends. The readers are now getting the high quality content online. Online content is easily accessible and almost free of cost. Due to such reasons people like to spend more time in reading online content than reading the printed version of it. So the publishing industry is trying to adopt this new trend and publishing their books, magazines and other content using digital media. More and more books are now available in the digital version along with the printed ones.
Self-publishing is also a popular way now-a-days to publish the content. The author can choose the most suitable way while going for self-publishing. The different options can be opted such as author can pay for the printing and binding the book and publisher also pay some amount to edit, distribute and market the content. Another option for hobbyist writer is to pay the whole cost of printing-publishing process and own all the rights of the book to get the publicity. The established authors who have their fan-following can pay to produce, market, distribute and warehouse the book. Amazon is currently leading the self publishing market and e-book consumption.
Print-on-demand is another choice for many writers. A hobbyist author can choose this option to observe the response from the audience. The author who likes to write for limited audience or writing a family history, memoir, etc. can spend the money to print and publish the book whenever there is a demand for it. Publishing companies are also updating themselves to fulfill the customer’s demand.
Along with all such publishing trends, traditional publishing is still successfully marking its presence. The readers always like to have the hard copy of their favorite books and like to make the collection of it. Newspapers, popular magazines, books from well-known authors are still there in demand and the demand for this printed content will be always there. Thus from above mentioned alternatives, you can choose the best one for your precious content or you can also combine the various options of publishing to reach to the maximum audience.